In the US as the elections in 2012 approach (and elsewhere as elections approach), voters will suddenly receive a “newsletter” from their Representative or Senator apprising them of all that’s been done for them.
This demonstrates a very low respect for voters’ intelligence.
Where were the newsletters during the prior few years?
Why not keep in touch electronically more frequently?
This same hypocrisy holds true for any organization, public or private, for-profit or non-profit.
Don’t merely contact people when you want something or need them.
Stay in touch, provide value, offer free help.
Relationships aren’t built on contacting someone solely when you need them for your own self-interests.
- Alan Weiss, contrarianconsulting.com