Managers make things happen. Leaders make people happen.
Managers grow money and buildings. Leaders grow people (who also give money and buildings).
If a leader opens his heart to people, sincerely cares about them, and helps them succeed, many will give not only their money, but their hearts and lives to the process and the mission of Krsna consciousness.
Therefore, I believe that Devotee Care And Guidance is a spiritual and economic competitive advantage of ISKCON. And thus it deserves much more attention, time and energy.