- The foundational priority of ISKCON's leadership is to serve a community where every possible need of every devotee is considered and tendered to.
- We should strive to give each individual an experience of genuine protection, inspiration and empowerment.
- The aim is to ensure, as far as possible, the devotees remain happy, enthusiastic and grateful to Srila Prabhupada's mission through every phase of their life until the end of their life, and to feel loved and cared for.
